Crime Stoppers Victoria and the Transport Accident Commission (TAC), with the support of Victoria Police, have launched the Brake the Habit campaign to encourage drivers to slow down on our roads.
Speeding, even at low levels, continues to play a significant role in road trauma across Victoria, contributing to at least 25 per cent of serious injury crashes and 30 per cent of fatal crashes.
One in every three reports to Crime Stoppers in Victoria is currently about high-risk driving behaviour, with many reports submitted including dashcam footage, demonstrating community concern about poor driving behaviours.
“This campaign is a timely reminder to slow down and Brake the Habit before you get caught or someone you care about is seriously injured,” Stella Smith, Chief Executive of Crime Stoppers Victoria said.
“If you are in the car and someone is speeding, say something,” Ms Smith added. “We all have a role to play in keeping each other safe, and that starts with sticking to the speed limit.”
As part of the campaign, a four-part video series will be released featuring first responders and trauma specialist, Dr Kerry O’Meara, who share their first-hand insights of the impact of speeding on our roads.
Research shows that driving just five km/h over the limit increases the risk of a crash by 44 per cent. At 10 km/h over, the risk more than doubles.
Crime Stoppers Victoria is also reminding the public that high-risk driving can be reported anonymously.
More information about the campaign is available at www.crimestoppersvic.com.au