Mildura Rural City Council says the Strategy sets out a clear, five-year action plan to strengthen Mildura’s visitor economy and enhance our region as a leading tourism destination.
It outlines five key themes:
Industry capability, innovation and growth
Inspiring, informing and engaging visitors
Driving visitation through sustainable events and activations
Investment for future tourism growth
Collaboration and partnerships for a stronger visitor economy
MRCC want to hear from the community.
Feedback closes 10 September 2026.
Read the strategy and share your feedback by completing a short survey at yoursay.mildura.vic.gov.au/tourismstrategy

