Mildura Rural City Council have released their Draft Tourism Strategy 2026-2031 for public comment.
The Strategy sets out a clear, five-year action plan to strengthen Mildura’s visitor economy and enhance our region as a leading tourism destination.
It outlines five key themes:
Industry capability, innovation and growth
Inspiring, informing and engaging visitors
Driving visitation through sustainable events and activations
Investment for future tourism growth
Collaboration and partnerships for a stronger visitor economy
Feedback closes 10 September 2026
Read the strategy and share your feedback by completing a short survey at yoursay.mildura.vic.gov.au/tourismstrategy

