More than 6 in 10 (61%) Australians surveyed are planning to eat chocolate or Easter treats this Easter long weekend, according to new research from global nutrition and food tracking app, MyFitnessPal.
A recent poll of over a thousand Australians revealed that when it comes to the most popular type of chocolate or seasonal treats Aussies will be enjoying over Easter, milk chocolate is the clear favourite, followed by dark chocolate, hot cross buns and white chocolate.
Meanwhile, MyFitnessPal’s logged food data reveals that Aussie’s taste of hot cross buns is also varied. While plain hot cross buns account for 67% of all hot cross buns logged in the app during Easter, Australians are open to other, different flavours of the sweet bun – fruit (14%), chocolate (13%) and apple & cinnamon (6%) were also popular options.
The survey was conducted by an independent third party, with a nationally representative sample size of 1,011 Australians.
The survey was conducted between 10th – 16th March 2026.
The respondents were sourced, using an accredited online research access panel.
Data was weighted for representation against the ABS Census.
