Feb Fit – Popular Australian Nutrition Drinks
A brief view of Australian nutritional drinks, based on the latest (Feb 2026) market information.
This includes meal replacement shakes, nutritional supplements, and functional/health drinks that Australians commonly use for weight control, convenience, and added nutrition.
Meal Replacement & Nutrition Shakes
These are the most widely used “nutritional drinks” in Australia for weight management, convenience, and balanced macro/vitamin intake.
1. Optislim VLCD
One of the top ranked meal replacement options in Australia.
• High protein, low calorie, includes vitamins & minerals
• Popular flavours: Salted Caramel, Chocolate, Banana, Coffee, Vanilla
• Known for supporting weight loss and daily nutritional requirements
2. Optifast VLCD
A well-known medically associated meal replacement program.
• VLCD (Very Low-Calorie Diet) formula
• Available in chocolate, vanilla, coffee and more
3. The Man Shake / The Lady Shake
Australian formulated shakes designed for men and women.
• High protein + fibre
• Popular for weight loss programs
4. Pure Product Australia – Meal Replacement Powder
Strong performer in 2026 rankings.
• Grass fed ingredients
• 39g of protein per serve
• Great for weight management or busy schedules
5. Celebrity Slim
A long-standing Australian brand.
• Shakes, bars, and meal packets
• Designed for structured weight loss plans
6. SUSTAGEN (Hospital Formula)
A high protein supplement drink widely used in healthcare settings.
• High protein (13.8g per serve)
• Fortified with essential vitamins and minerals
• Suitable for general nutrition support
Functional & Health Driven Drinks
These are not always meal replacements but are used for energy, gut health, vitamins, or performance.
1. Shine+ Healthy Energy Drink
A leading Australian “clean energy” drink.
• No sugar
• Contains natural nootropics (ginkgo, theanine, yerba maté)
• Made in Australia
2. VITHIT Immunitea
• Vitamin enhanced drink with tea + fruit juice
• Includes zinc and antioxidants
3. X50 Green Tea
Widely used as a metabolism and energy drink.
• Popular among Australian consumers for energy and wellbeing
Nutrition Forward Smoothie & Juice Options
Australia’s smoothie and juice sector is booming, and although not “complete nutrition,” many are fortified or used as functional drinks.
Boost Juice
Australia’s largest juice/smoothie chain.
• Uses natural fruit/veg bases
• Some options include added protein or “boosters”

